01Medicare Leads
02Life Insurance Leads
03Final Expense
04High-Intent Formats
05Other Services
Your team doesn't have a lead problem.
It has a conversation problem.
Most agencies don't need more leads. They need prospects who actually answer, conversations worth closing, and a pipeline they can plan around. That's what we build inside the OneLife Lead Center.
- TCPA-Conscious
- Exclusive Opportunities
- Realistic Growth Benchmarks
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- Active agency partners
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- Active campaigns running
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- Leads routed today
A different operating philosophy
Most lead vendors optimize for volume.
We optimize for conversations.
If you're spending more every quarter and writing fewer policies, the problem isn't your team. It's the inventory you've been handed.
You're Paying For Leads Nobody Answers.
By the time your team dials, the prospect has moved on — or never picked up at all. Contact rates collapse before the conversation even starts.
- Unanswered calls
- Aged inventory
- Wasted dial hours
Your Prospect Already Talked To Other Agents.
Shared and resold leads turn every call into a price war you didn't sign up for — and your close rate pays the bill.
- Shared with competitors
- Recycled inventory
- No real exclusivity
More Lead Spend Isn't Fixing The Problem.
Buying more volume on top of broken quality just inflates your CPA. The math gets worse the more you spend.
- Higher CPA, lower close rate
- Lower-intent prospects
- Margin keeps shrinking
Why agencies choose OneLife.
We're built around qualified conversations, transparency, and long-term growth — not volume promises or recycled inventory.
Your Producers Spend More Time Closing.
Compliance-first sourcing means producers stop wasting hours on records they should never have dialed — and start spending those hours on the phone with buyers.
Your Team Stops Losing Deals To Other Agents.
We sell the opportunity once — to one agency. Your producers walk into conversations without three other agents already in the inbox.
- Single-buyer leads, ever
- Higher answer rates from the first dial
- Fewer price wars on the phone
Know What Next Month Looks Like — Before It Arrives.
Predictable daily delivery means you forecast capacity around real volume, not last week's vendor surge. Plan headcount with confidence.
Start with the opportunity source that fits your agency.
Pick the program that matches your market, your team, and how you actually sell.
Need More Senior Market Conversations?
Final Expense Leads
Put your senior-market producers in front of prospects who actually pick up — and stop burning AM hours on dead inventory.
- More conversations with active senior buyers
- Compliance-first sourcing your team can audit
- Daily delivery your producers can plan around
Best for: Agencies focused on burial, final expense, and senior protection.
Explore Final Expense LeadsNeed Higher Intent Buyers?
Life Insurance Leads
Reach prospects already shopping coverage — so your producers spend more time quoting and less time qualifying.
- Product-fit prospects, not blanket lists
- Higher first-touch contact rates
- Built for outbound and follow-up cadences
Best for: Producers selling term, whole life, IUL, or family protection.
Explore Life Insurance LeadsMedicare Leads
Stay in front of the Medicare market year-round — without compliance keeping you up at night.
- AEP-ready volume
- T65 prospects on cycle
- Compliance-first sourcing
Best for: Agencies with licensed Medicare producers and AEP capacity.
Inbound Calls
Skip the cold dial entirely — talk to prospects already on the line looking for solutions.
- Prospect dialed you first
- Real-time conversations
- No dial hours wasted
Best for: Teams ready to answer high-intent calls quickly.
Live Transfers
Warm hand-offs to your closers the moment intent is verified — no callbacks, no chasing.
- Pre-qualified before transfer
- Speed-to-close advantage
- Built for high-closing teams
Best for: Agencies with closers ready to handle warm transfers.
Telemarketing Leads
Keep producers in conversations on the slow days — a steady fill between high-intent programs.
- Agent-verified before delivery
- Predictable daily flow
- Pipeline you can plan around
Best for: Agents who follow up with strong scripting and cadence.
Which one sounds like your agency right now?
Pick the problem. We'll point you at the fix.
"My team spends half the day dialing people who never pick up."
When your dialers have capacity but the day ends with too few connects, the bottleneck is inventory — not effort.
Explore Web Form Leads"My producers are better at selling than prospecting — but they spend all day prospecting."
If your producers are great on the phone but tired of unanswered dials, intent solves that on call one.
Explore Inbound Calls"My closers shouldn't be hunting for conversations."
When your team's strength is closing — not qualifying — warm transfers get policies on the books fastest.
Compare Live Transfers"I never know what next month looks like."
When some weeks crush and others flatline, a steady fill gives producers something to work every single day.
See Telemarketing ProgramsWhat changes when lead quality improves?
Agencies running OneLife programs see higher contact rates, faster speed-to-lead, and a more predictable monthly pipeline — without inflated promises.
- 87%
- Average live-transfer contact rate
- 3.2x
- Typical pipeline lift in 90 days
- 92%
- Agency retention year over year
More conversations from the same spend.
Without increasing producer headcount.
Because predictable lead flow matters.
Your Producers Reach More Humans.
More dials end in real conversations. Less talking to voicemail. Less ghost inventory.
Stop Paying For Dead Inventory.
Exclusive opportunities mean every dollar buys something your team can actually work.
More People Actually Pick Up.
When you talk first, intent is fresh, the conversation matters, and producers close more often.
Intent Doesn't Cool Off Before Contact.
Sub-90-second routing means you reach the prospect while they're still leaning in — not days later.
"Contact rates jumped almost overnight. Our producers stopped chasing dead numbers."
"Lead quality is the difference. We're booking more appointments off fewer dials."
"Finally a partner who treats us like operators, not a credit card."
Everything you need to manage, track, and scale your lead investment.
Campaign management, lead tracking, performance reporting, funding controls, multi-agent management, and real-time visibility — all from one premium dashboard.
Run the numbers before you spend another dollar.
Explore All ToolsHow Much Is A Bad Lead Actually Costing You?
Insurance Lead Cost Calculator
Load in your answer rates and close rates — see what every lead, call, and transfer really costs once the math is honest.
Open toolCan Your Lead Program Actually Be Profitable?
Insurance Lead ROI Calculator
Model ROI across volume, contact rate, close rate, and average commission — before you renew another campaign on hope.
Open toolAre Shared Leads Quietly Destroying Your Close Rate?
Exclusive vs Shared Leads Guide
The honest math behind why shared leads wreck producer economics — and when exclusive actually pays off.
Open toolIs Your Medicare Performance Behind The Market?
Medicare Lead Generation Statistics
Benchmark your AEP-through-OEP numbers against where the rest of the market is actually landing.
Open toolAre Your CPL & CPA Where They Should Be?
Insurance Marketing Benchmarks
Stack your CPL, contact rate, close rate, and CPA against operators running at your scale.
Open toolAbout To Spend Another $10K On Leads?
Insurance Lead Buyer's Guide
Decide what to buy, from whom, and on what terms — before you sign one more invoice.
Open toolRenewals aren't a discount. They're a verdict.
We don't publish vanity retention numbers. Here are the operating principles agencies tell us are the reason they stay.
Exclusivity
Every opportunity is sold once.
No agency we work with is ever competing on the same record with another OneLife partner. Producers walk into the call without three other agents already in the inbox.
Compliance
TCPA-conscious processes on every record.
Timestamped consent, IP logging, and full delivery records on every lead, call, and transfer — pulled on demand when an agency needs to defend a contact.
Transparency
Campaign-level reporting, not vendor spin.
Every lead tied to source, state, and producer outcome. When a batch underperforms, agencies see it first — and so does the team responsible for fixing it.
Predictability
Daily delivery your team can plan around.
Steady, forecastable flow — not vendor surges followed by silence. Agencies staff producers against real volume, not last week's spike.
Sources
US-based traffic only.
No offshore lists, no recycled databases, no resold inventory dressed up as new. Every record is traceable back to a US-originated, opt-in source.
Accountability
Operators on the other end of the line.
Direct access to the team running your campaigns — not a ticket queue. When something needs to change, it changes the same week, not the next quarter.
We deliberately don't publish a single "retention rate" headline. Agency mix changes, verticals cycle, and a number without context isn't proof — it's marketing. If you want to evaluate the fit honestly, the resources below are how operators usually do it.
The questions principals actually ask us.
Honest answers to the concerns we hear most from agency owners — the same way we'd answer them on a strategy call.
- Acknowledge
Most agencies want pipeline yesterday — that's reasonable, not unreasonable.
- Reframe
Speed depends on program. Live transfers are real-time; web form leads route within seconds; inbound calls start as soon as campaigns are activated.
- Insight
Live transfers connect within minutes, web form leads route to your CRM in under 90 seconds, and inbound calls begin as soon as campaigns are live — typically within a few business days of onboarding.
"What does your team's response time look like once a prospect raises their hand today?"
- Acknowledge
Compliance is the quiet reason most agencies stall on scaling — one bad vendor and you inherit their risk.
- Reframe
TCPA-conscious isn't a checkbox. It's how the lead is generated, how consent is captured, and how it's documented end-to-end.
- Insight
Every lead, call, and transfer is generated through TCPA-conscious processes with timestamped consent capture, IP logging, and full delivery records you can pull on demand.
"Would auditable consent on every lead change how aggressively you'd scale next quarter?"
- Acknowledge
These terms get used interchangeably in the industry, which causes a lot of bad buying decisions.
- Reframe
They're three different sales motions. The right choice depends on whether your team is built to dial, answer, or close warm hand-offs.
- Insight
Leads are consumers who completed a web form requesting information. Inbound calls are consumers actively dialing in for solutions. Live transfers are pre-qualified prospects connected to your team in real time.
"Which of those three matches how your producers actually spend their day?"
- Acknowledge
There's no universal best — only what fits your verticals, team, and sales process.
- Reframe
Most agencies don't need one program. They need the right mix of two or three, sized to capacity.
- Insight
Most Medicare, Life, and Final Expense agencies blend exclusive web form leads with live transfers or inbound calls. A Growth Strategy Session is the fastest way to model what fits your agency specifically.
"If you could redesign your lead mix from scratch tomorrow, what would you change first?"
- Acknowledge
Every agency has been pitched unrealistic numbers at least once. That skepticism is healthy.
- Reframe
Results compound. Pipeline stability comes first, then contact rate, then cost-per-issued-policy — usually inside 60–90 days, not overnight.
- Insight
Agencies that follow our process typically see steadier pipeline, higher contact rates, and lower cost-per-issued-policy within the first 60–90 days — built on qualified conversations, not inflated promises.
"What would a 20% improvement in your cost-per-issued-policy actually mean for your agency this year?"
- Acknowledge
Most lead vendors say yes to everything, then deliver well in one or two verticals.
- Reframe
We focus where we can deliver consistently, instead of stretching across every vertical in the market.
- Insight
Medicare, Final Expense, and Life Insurance are our three primary verticals, with additional programs for Mortgage Protection, IUL, Auto, and Solar agencies that meet our standards.
"Which of those verticals is driving most of your production right now?"
- Acknowledge
Most principals don't switch vendors for fun — they switch because the math stopped working.
- Reframe
The pattern is almost always the same: shared inventory, inconsistent quality, weak reporting, and no honest accountability when a batch underperforms.
- Insight
Agencies switch to OneLife when they want exclusive opportunities sold once, transparent campaign-level reporting, US-based traffic they can audit, and an operator who treats their producer hours like real money — not lead count.
"What's the one thing your current vendor would have to change for you to stay another year?"
- Acknowledge
Most principals want to vet a partner properly before committing budget — we'd want the same.
- Reframe
Getting started isn't a contract — it's a conversation about whether the fit is actually there.
- Insight
Book a Growth Strategy Session. We'll review your current pipeline, model the unit economics of an exclusive program, and tell you honestly whether OneLife is the right partner for your agency — or not.
"If the next 30 days could look materially different, would a 20-minute call be worth it?"
Stop funding leads
that never become policies.
Stop Paying For Conversations That Go Nowhere
Exclusive transfers and qualified web forms — sold once, ever, to one agency. Your producers stop competing with three other agents on the same call.
Control Delivery Without Chasing Vendors
Real-time campaign builder, smart filters, geo and vertical targeting. Pause, throttle, or shift spend the moment your team's capacity changes.
Know What's Working Before You Spend More
Live dashboards, weekly reviews, and per-policy attribution — so every renewal of budget is a decision, not a hope.
"Most agencies don't fail because of effort —
they fail because of inconsistent lead quality."
In 20 minutes, we'll model the unit economics of an exclusive program for your agency — and tell you honestly whether OneLife is the right partner, or not. No contract. No deck. Just your numbers.
- No Long-Term Contracts
- Built For Medicare, Life & Final Expense
- Compliance-First Lead Generation
- Agency-Focused Onboarding