Real-time delivery may be supported where configured. Timing varies by product, source, integration, routing conditions and buyer configuration; confirm the applicable delivery specifications.
Most life insurance leads come from price-comparison engines. Prospects fill out a form to see the cheapest term policy, then get dialed by eight carriers competing on premium alone. By the time your producer calls, the conversation is already a race to the bottom.
Worse, most aggregator leads have no qualification on coverage band, product preference, or financial profile. Producers waste their day talking to prospects who want $25k of coverage when the agency's economics require a $250k case.
OneLife builds life insurance pipelines around your product mix. Term producers receive term-shaped intent. IUL producers receive prospects qualified for cash-value conversations. Whole-life producers see seniors and families positioned for permanent coverage.
A checklist for comparing insurance lead generation programs. Results depend on product, source, carrier mix, sales process and agreement terms.
We don't run a single life insurance campaign and route everyone the same way. Term life, whole life, universal life, indexed universal life (IUL), no-exam, and mortgage protection each have distinct buyer profiles, qualification criteria, and creative styles — so OneLife runs them as separate exclusive programs with separate intent signals.
Qualification, available source and consent evidence, recording, screening and exclusivity depend on the product, publisher and agreement. Confirm the specifications and evaluate documentation for your intended outreach; no universal verification or legal compliance guarantee applies.
Separate creative tracks for term, whole life, universal life, IUL, no-exam, and mortgage protection — each tuned to the buyer's mindset and price sensitivity.
Forms capture intended coverage range so producers know if they're looking at a $50k mortgage protection case or a $1M+ IUL conversation before the dial.
IUL-trained producers receive cash-value-curious prospects; term and mortgage protection specialists receive young-family and new-homeowner intent.
Real-time delivery may be supported where configured. Timing varies by product, source, integration, routing conditions and buyer configuration; confirm the applicable delivery specifications.
Run any combination of product tracks — campaigns are billed and delivered separately so reporting stays clean.
Forms ask for intended coverage — $100k, $250k, $500k, $1M+ — so producers know the size of the case in advance.
Qualification, available source and consent evidence, recording, screening and exclusivity depend on the product, publisher and agreement. Confirm the specifications and evaluate documentation for your intended outreach; no universal verification or legal compliance guarantee applies.
Leads routed only to producers licensed in the prospect's resident state.
Supported delivery options depend on the product and configuration. Confirm API-based or custom compatibility and setup before ordering; named platforms are not automatically verified native integrations.
Refunds, credits and replacements follow the applicable buyer agreement, product specifications and review procedure. Eligibility, exclusions and processing times are not universally guaranteed.
OneLife combines trusted third-party publishing partners with its own marketing activities. We do not currently operate consumer-facing landing pages. Source, campaign setup and qualification vary by product; confirm the applicable source specifications.
Forms capture coverage band, age, and product preference before a lead is billed or routed.
Leads are matched to producers whose specialty aligns with the prospect's product intent.
Weekly QA flags invalid records for credit and informs creative refreshes per product track.
Independent producers who need a steady flow of life insurance leads without managing media buyers, dialer infrastructure, or compliance overhead.
Agencies running 5–50 closers who need predictable daily lead volume, geographic balancing, and replacement-backed economics.
Marketing organizations that need a white-label lead source to offer downline agencies — branded delivery, recurring volume, partner reporting.
Qualification, consent and source documentation, exclusivity, delivery and retention depend on the product, publisher and buyer agreement. Confirm the applicable specifications and legal requirements before outreach.
Life Insurance Leads ships with the same compliance posture we apply to every OneLife program. Read the full compliance overview or our privacy policy.
Available consent records, such as timestamps or certificates, vary by publisher and product. Review them before outreach.
Sourcing methods and restrictions depend on the publisher, product and buyer agreement.
Resale restrictions and data-retention terms follow the applicable product and buyer agreement.
Qualification, consent and source documentation, exclusivity, delivery and retention depend on the product, publisher and buyer agreement. Confirm the applicable specifications and legal requirements before outreach.
A 30-minute strategy call covers your current funnel, the gaps we see most often, and what a tailored program — wired into our lead management dashboard — would look like for your agency.
The definitive framework for evaluating any insurance lead vendor — sourcing, exclusivity, compliance, ROI.
Why exclusivity changes contact rate, conversion, and cost-per-issued-policy — with real benchmarks.
See how delivery, replacement, and reporting work across every vertical.
Get exclusive final expense leads for senior-market agents. Consent-conscious sourcing, daily delivery, and compliance-first targeting. No long-term contracts.
Exclusive mortgage protection leads targeting new homeowners. Consent-conscious sourcing built for life and mortgage protection producers.
Custom lead generation campaigns built around your vertical, audience, geography, and economics. Creative, capture, qualification, and delivery — engineered to fit.
Tell us about your agency. A strategist will reach out within 24 hours with a tailored plan.